Understand
The process, the data and where the gain is. We measure where time is lost.
Process map
Order›Review›Data entry›Shipping
The bottleneck shows up in numbers: hours per month and cost.
Applied intelligence. Real impact.
HCX is a consulting firm for strategy, AI agents and process automation. We guide your company from ad hoc AI to the first agent in operation.
Challenge
Almost every company already uses AI. Few see results.
The difference is not in the tool. It is in organizing its use, connecting AI to the company’s systems and measuring what changes.
89%
use AI regularly in at least one area
37%
see some effect of AI on operating results
6%
have more than 5% of their results coming from AI
McKinsey, The State of AI 2026 · 1,719 respondents in 97 countries
Contents
Four chapters to understand what changes with AI in your company.
- 01Landscape 41.9% of Brazilian manufacturers already use AI. Few turn that use into results. IBGE, PINTEC Semestral · Brazilian manufacturers with 100 or more employees Learn more
- 02Method 8 weeks is the typical time from diagnosis to the first agent in operation. Typical time in HCX projects Learn more
- 03Agents 7 tools and what an agent does in each one, with the effect measured in independent studies. Simulations with illustrative screens and names Learn more
- 04Results 3.6x more shareholder return over three years at companies that structured their use of AI. BCG, The Widening AI Value Gap, 2025 Learn more
Video
HCX in one minute and forty seconds.
The film is in Portuguese, with music and no narration.
Contact
Your journey starts with a conversation.
Tell us in one sentence which process takes the most time today. HCX replies with the next steps.
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AI has reached companies. Results have yet to follow.
How work is divided today, how far AI has come in Brazil and worldwide, and why so few companies see results.
01 · Productivity
A lot of talent stuck in repetitive tasks.
Does this happen at your company?
- The same data typed into two systems.
- The weekly report put together by hand.
- Orders checked item by item.
- Questions only one person knows how to answer.
- Emails waiting for someone to have time.
How the workday is divided
58%Work about worksearching for information, switching systems, updating status≈ 4 h 38 min of an 8-hour day
33%Skilled workwhat the person was hired to do≈ 2 h 38 min
9%Strategic workplanning, deciding and improving the business≈ 43 min
Asana, Anatomy of Work Index 2023 · 9,615 knowledge workers · hours calculated for an 8-hour day
02 · AI adoption
AI has reached companies of every size.
In Brazil and worldwide, use is growing fast. Companies that have not started yet already compete for market share with those that have.
41.9%
of Brazilian manufacturers use AI. In 2022, it was 16.9%: up 2.5 times in two years.
2022
2024
IBGE, PINTEC Semestral · Brazilian manufacturers with 100 or more employees
50%
of large Brazilian companies already use AI. Among mid-sized companies, 32%. Among small ones, 15%.
Cetic.br, TIC Empresas 2025 · Brazilian companies with 10 or more employees
52%
of Brazilian small business owners used AI in the two weeks before the survey.
Sebrae and Meta Instituto de Pesquisa, 2026 · 7,182 respondents
40%
of large companies worldwide are already scaling AI agents. A year earlier, it was 27%.
McKinsey, The State of AI 2026 · 1,719 respondents · companies with revenue above US$ 1 billion
The question is no longer whether your company will use AI. Now it is how.
03 · Results gap
Almost all test it. Few see results.
Most stall between testing and results: standalone tools, with no owner, no measurement and no connection to the systems.
5%
of generative AI pilots accelerate revenue. The vast majority stall with no measurable impact on results.
MIT NANDA, The GenAI Divide, 2025 · more than 300 initiatives analyzed
40%+
of agentic AI projects may be canceled by 2027, due to high costs, unclear value and lack of risk control.
Gartner, 2025
60%
of companies report minimal revenue and cost gains from AI.
BCG, The Widening AI Value Gap, 2025 · 1,250 executives
The problem is not the technology. It is using AI without a method.
From ad hoc AI to the first agent in operation.
How HCX organizes the use of AI in your company and takes the first agent from diagnosis to operation, together with your team.
01 · Approach
HCX leads the change with you.
We organize the use of AI in a coordinated way, integrated with the systems your company already uses.
TodayEach person uses AI their own way.
Standalone tools, with no shared rules and no measurement.
With HCXOrganized, coordinated AI.
An agent connected to the tools, with rules and oversight.
67%
of projects done with specialized partners succeed. Those built only in-house succeed a third as often.
MIT NANDA, The GenAI Divide, 2025
3 in 4
high-performing companies have redesigned their workflows. Among the rest, 1 in 4.
McKinsey, The State of AI 2026
HCX agent connected to the company’s tools
02 · Steps
Four steps, each with a deliverable you see and approve.
Sample deliverables with illustrative screens and names
Design
The first agent, together with your team: what it does, under which rules and who approves.
Agent design
inputemail with an order
toolsERP · spreadsheet
rulesprice · credit
approversales manager
Build
Integrated with the systems you already use, with security and a record of every action.
Integrated agent
Evolve
With measured results. What works becomes the standard and makes room for the next agents.
Agent metrics
is the typical time from diagnosis to the first agent in operation.
Start a conversation
03Next chapterAgentsWhat an agent does in each of the company’s tools.
Would you rather talk now?Start a conversation
Agents that work inside your tools.
Email, spreadsheets, ERP, CRM, customer service, accounting and automations: see the agent at work in each one, with the effect measured in independent studies.
01 · Use cases
Choose a tool and see the agent at work.
02 · Governance
Six principles in every HCX agent.
The agent works inside the company’s tools, with rules, oversight and a record of every action.
- 01
Trigger
An email, an invoice or a question sets the agent in motion, without anyone having to remember.
- 02
Context
Reads the company’s documents, history and data before acting.
- 03
Tools
Looks up and records directly in the ERP, the CRM and the spreadsheets the team already uses.
- 04
Rules
Follows the business rules: price, credit, deadlines and approval limits.
- 05
A person approves
Anything that calls for a decision goes through a person before moving on.
- 06
Record
Every action is recorded, with date, source and owner.
Companies that structure their use of AI reap the results.
The financial return for companies that treat AI as a change in operations, not as a standalone tool, and what changes in the company’s structure.
01 · Financial impact
More revenue, more margin, more return.
The 5% that structured their use of AI, compared with the 60% that fell behind
Revenue growth1.7x
Shareholder return over 3 years3.6x
EBIT margin1.6x
They also cut costs 40% more in the areas where they apply AI.
BCG, The Widening AI Value Gap, 2025 · 1,250 executives
Return on each US$ 1 invested in generative AI
US$ 1invested
US$ 3.70average return
US$ 10.30return for leaders
IDC, study sponsored by Microsoft, 2024
02 · Operating model
Agents in operations. People in tactical and strategic work.
Agents take on the routine of every operational area, including accounting. People move up to work that calls for analysis, relationships and decisions.
Operational−40%
of time spent on texts and documents, with 18% higher quality.
Noy and Zhang, Science, 2023 · 453 professionals
Accounting7.5 days
less to close the month in accounting teams that use AI.
Choi and Xie, Stanford and MIT, 2025 · 277 accountants
Tactical+25%
faster and 40% higher quality on analysis tasks done with AI.
Dell’Acqua et al., Harvard and BCG, 2023 · 758 consultants
Strategic9%
of the workday goes to strategic work today. That is the space that grows when routine work leaves the desk.
Asana, Anatomy of Work Index 2023 · 9,615 professionals
Strategic3 people
Executive team · Planning · New business
Tactical6 people
Sales · Procurement · Production planning · Finance · People
Operational5 people · 5 agents
Service
Orders
Logistics
Documents
Accounting
The first stepShall we talk?Your journey starts with a conversation about a process in your company.
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